…it’s more fun in the Philippines!
“With millions of Filipinos living abroad, practically in almost every country and territory around the world, we felt that our people are the best tourism ambassadors for the country. By crowdsourcing video of family vacations, getaway trips with friends or even having fun in their hometown, we find a rich source of real stories and experiences that we can share with the rest of the world, enticing them to come to the Philippines,” said Rizza Maniego-Eala, Group Head for International Business of Globe Telecom.
I am so privileged to be invited at the press launch of the partnership of Globe and DOT, as well as their new program Pinoy Homecoming. It’s a wonderful campaign, really, because aside from driving foreigners to go to the Philippines (which we all know helps our economy), the new DOT program aims to encourage Filipinos in other countries to come home and once again visit their roots, and possibly stay in the country.
And also, in honor of their efforts and help by means of foreign exchange remittances, Pinoy abroad are to be given special privileges and benefits courtesy of DOT partner merchants. I find it as a straightforward to campaign to bring Filipino families together once again (not that there is something really wrong with being away, I strongly believe in that.) Filipinos get a taste of this partnership, too! Globe is partnering with Manila International Airport Authority for free Wi-Fi service at all terminals of the NAIA, including the domestic terminal.
“We at Globe are happy to be one of the catalysts of the country’s tourism industry,” Maniego-Eala adds,” As we help spur more tourist arrivals, we are committed to enabling them to have the best experience as they travel through our telecommunications services–whether they roam using the Globe network with their foreign SIM, or if they choose to use a Globe prepaid SIM and during their stay. As we are in the thick of a massive $700-M network modernization program, we assure the DOT that our top tourist destinations in the country are prioritized in the roll-out of the new Globe network.”
Tourism-wise, holding the press conference at Ilustrado restaurant at Intramuros, which is actually a tourist favorite too, is a nice choice. I love it there! Will try the Sampaguita ice cream next time. Thank you Globe and DOT for a pleasant luncheon and afternoon!